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Search results for “personalised experience”
It’s not just about big data, leverage small data, too
01/05/2017
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9:17:34 AM
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Small data results from internal resources like PMS, channel manager, website etc. Hotels need to consider the quality and utility of small data, before looking deep into big data, intelligence and analytics.
The Future of the Hotel Industry in 2020
12/27/2016
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6:31:10 PM
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Guests are becoming increasingly tech-savvy and sophisticated travelers. They all expect personalization, want unique experiences and have higher expectations. However the real question they all had was: how do hotels achieve this?
Five design principles to attract the Millennial traveller
07/26/2016
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5:12:27 PM
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Design frictionless experiences, be authentic, make products and services personal, reward loyalty in unique ways and facilitate decision-making on the move are vital to attract Millennial traveller.
Chinese carriers gear up for diversified needs of global digital platforms
08/22/2016
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9:11:56 PM
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Be it for an e-commerce platform or supporting different phases of a journey via their digital assets, Chinese airlines are looking to refining their sites and apps.
Spring Airlines embarks on exciting journey of retailing
08/08/2016
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3:18:58 PM
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Just like carriers in the U. S. and Europe, China’s Spring Airlines, too, is positioning itself for being a platform of choice for all travel needs.
Booking.com dips toe in waters of attraction tickets, under the guise of AI platform
07/15/2016
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11:40:24 AM
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Booking.com has finally carried out a pilot project of a new service on its mobile app, providing search and booking of tours, activities and attractions.
Establishing a data-driven digital platform for Chinese travellers
06/06/2016
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1:38:31 PM
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Foreign hotel brands’ digital assets are increasingly looking at offering a flexible and personalized experience to Chinese travellers, even learning from other Chinese websites in addition to their own proprietary findings.
Personas are back in latest state of business travel report
07/20/2016
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2:01:47 PM
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Concur has studied its booking and expense data and found that there has been a 56% growth in usage of sharing economy-type accommodation between the first quarter of 2015 and the first quarter of 2016.
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